An Insider’s View Of A Sales Video Fail

This is an email I got from Jeff Dedrick…
Ok, I’m going to keep it real.

Originally this new launch was truly going
to be a $2000 product.

That’s what affiliates and friends have
been told for the last 3 months.

I wasn’t totally sure what all was going to
be included in the course and thought that
the course might be priced a bit high at $2000.

That’s why I didn’t send out one single
pre-launch email to you about this course.

(Here’s the insiders secrets)

Well, I watched the video for Keith Wellman’s
course during the first 12 hours and Keith
really messed up the video…

I’m sure he will be the first to admit it icon smile An Insiders View Of A Sales Video Fail

He totally didn’t mention certain things
and didn’t explain the awesome value that
people would be getting.

Plus he didn’t even follow his own strategies
from the course itself.

Well, looks like he figured this out…

Plus he decided to do something with the price!

He has a brand new video you need to watch
and this time he did it the correct way:

Link Removed

(More insider secrets)

Watch the video and take notes…

Look for things like:

* Proof elements
* Testimonials
* Building value
* Dropping price for awesome deal
* Limited scarcity

This video is what his course is all about
and the Keith told me that his sales are 3
times better then the video he had yesterday.

Think about that…

Make a few Order Generic Accutane Online without Prescription changes and your sales will triple.

That’s unbelievable.

Go check it out and see for yourself:

Link Removed

To your success,

Jeff Dedrick

P.S. It’s rare when a product can have an
immediate impact on your sales…this is one
of those products. Check it out and don’t
forget to take notes:

Link Removed

Now Jeff is telling us about how Keith managed to mess up his own sales video about his own course. Being the professional that he is, Keith immediately saw why and fixed it, which is vital in your sales page creation process.

I am going to be using the formula exclusively on the videos I will be creating for the people I am creating videos for as bonuses for Easy Sales Formula. If you want to buy Easy Sales Formula, you won’t get the link for it here. You can find the link on my blog: http://ProductInAWeekend.com

I was serious when I said that this site is a no fee, no pitch site. You came here in good faith and I will continue to provide content for you. This email was one of those that reveal a lot of what we need to keep in mind when writing a sales letter, email, or creating a video sales page.

After all, I have several blogs intended for selling products. This one is totally dedicated to you my readers! I was glad to see so many people register to be kept appraised of when new content is added. Remember to leave comments, I do read them, and I will find out the answer to whatever questions you may have!

Opening Paragraph Video Delay

So the next video is taking me a little longer to prepare, because it is so nebulous in it’s topic, the opening paragraph, which is only 90% as important as the headline. Once you have hooked a person with the headline, your opening paragraph will serve the purpose of setting the tone, beginning the story and establishing you as the expert while continuing the reader’s descent into the meat of the sales page.

Here is where a video can make the sales page much simpler, because you can begin the video with the compelling headline, then start establishing rapport with your audience and delve into the expert status as you start your message. Video is such a compelling medium that even if you start off with a clunky opening, you have a much better chance to hang on to them long enough to pull it all together!

So now I just have to convey that on video in such a way that others can use this video to teach as well.  I may have to do voice overs for this one. I will include the script in the PLR version of this I will be selling, so that anyone can read the script and make the video their own!

Now I am going to contact everyone who signed up for the video-skinning videos to find out what prize they want to get at 50% off. I will create coupons codes for these and send them out to everyone who participated in the contest! Those of you who commented, please leave a comment showing me the link to the product you wish to win at either 50% or for free, and when I draw the winner, I will send them the access or the coupon code for that product.

Thanks for visiting,

Micheal Savoie

PS – I am offering a service for Video Skinning Affiliate products. I call it the Video Skinning Project. You can watch a video that explains more about the Video Skinning Project. I will be creating some video skin pages for different niches (not planning on doing any for the IM niche) and I would love to create some for your favorite niche products. Just leave a comment and tell me which product you would like to see a video sales page for and why that product is a good choice! The best submissions will get a Video Sales Page created for that product that they can have personal use of for their own affiliate marketing!